“Price Tag” is a song by English singer-songwriter Jessie J, featuring American rapper B.o.B. It was released on 25 January 2011, in the United Kingdom as the second single from Jessie J’s debut studio album.
The song is an up-tempo, “feel good” track, inflected with reggae bounce and a sing-along chorus with powerful vocals from Jessie J, slinky guitars, and a vintage backbeat. The lyrics of the song hypocritical: a “rich rock star” telling the rest of us that money doesn’t matter, or questioning why she then charges for her music.
“Price Tag” peaked at number 23 on the Billboard Hot 100. Additionally, the song charted at number one in nineteen countries, becoming Jessie J’s biggest hit to date. The song was also the biggest-selling collaboration of the year in the UK.